its running lower than 720. I don't want a game that looks great on pc and fuzzy sh*t on my console. IF it can looks 5x better than crysis 2 on console, i will be pleased. But the thing is this, I have already scene what the campeign and alpha multiplayer looks like, and its awesome as hell because its maxed out at 1080p. I can don't feel like i get the same experience when im watching youtube videos at 720p. So they should be putting out videos of how its going to look on xbox, because if im surprised when i pop the game in my console and it sucks, ill be ****ed, sell my xbox and upgrade my pc lol.